Sitebari, rebranding no-code SaaS

Story

Overview

Sitebari builds websites without code. The rebrand replaced a generic mark with a system the product could grow into, covering the identity and the product surface together.

Challenge

A no-code tool has to look sturdy enough that a founder hands it their public face. The previous identity carried no point of view and gave the product nothing to inherit.

Result

A new mark, a product colour system and application mockups across web and mobile, delivered as one identity rather than a logo swap, with the visual rules written down so the product team can extend them.